Client A leading Australian provider of packaged fruit, tomatoes, pulses, vegetables, coffee and spreads Challenge Sales had been flat for some time Solution ‘A Call from the Heart’ incentive program Mechanics Key clients were given targets over and above the previous year’s sales. The top achievers would then enjoy a unique 5 day journey through
Turkey featuring a pilgrimage to the Gallipoli Peninsula: the birthplace of the ANZAC spirit. Results A 14% increase in sales over a 12 month period.
